Rhode Is Finally Live on Sephora — Here Are 6 Editor-Tested

When it comes to beauty brands making waves in 2026, Rhode has quietly built a reputation for being both luxurious and effective. Founded by model and entrepreneur Hailey Bieber, Rhode is a line of skincare and makeup that promises high-performance results while embracing simplicity, clean formulations, and a modern aesthetic. After months of anticipation, Rhode products are finally available at Sephora, bringing the brand’s cult-favorite formulas to a wider audience.

To help you navigate the launch, our editors tested the line and rounded up six standout products that are worth your investment—whether you’re a skincare purist, a makeup enthusiast, or someone looking for elevated daily staples. From glowing skin essentials to multitasking makeup, these products reflect Rhode’s ethos: effective, minimal, and luxe.

1. Rhode Hydrating Serum

Hydration is the foundation of any radiant skincare routine, and Rhode’s Hydrating Serum delivers it in a weightless, fast-absorbing formula. Enriched with hyaluronic acid and niacinamide, this serum replenishes moisture, smooths texture, and supports a glowing complexion.

Why It Works

Hyaluronic Acid: Plumps the skin by locking in moisture
Niacinamide: Reduces redness and strengthens the skin barrier
Lightweight Texture: Absorbs quickly without leaving a sticky residue

Editors noted that it pairs beautifully with both daytime moisturizers and nighttime oils, making it a versatile product for any routine. A few drops morning and night are enough to see noticeable hydration and softness.

2. Rhode Radiance Face Oil

For those who love a dewy glow, Rhode’s Radiance Face Oil is a game-changer. It’s packed with a blend of nourishing botanical oils, including squalane and jojoba, which hydrate, smooth, and add a natural luminosity to the skin.

Why It Works

Squalane: Locks in moisture while improving elasticity
Jojoba Oil: Balances oil production and enhances skin texture
Radiance Boost: Leaves skin looking fresh without greasy residue

Editors found that this oil works as both a standalone hydrator and a primer under makeup, creating a luminous canvas for foundation or tinted moisturizer.

3. Rhode Glow-Enhancing Primer

A primer is more than just a base for makeup—it’s an opportunity to enhance skin tone and texture. Rhode’s Glow-Enhancing Primer is lightweight, slightly illuminating, and perfect for all skin types.

Why It Works

Smooths pores and fine lines
Adds subtle radiance for a natural “lit-from-within” look
Creates a long-lasting base for makeup

Editors appreciated that it didn’t feel heavy or silicone-y, and it allowed foundation to glide on seamlessly while extending wear. It’s a subtle but essential step for anyone aiming for that effortlessly polished finish.

4. Rhode Soft Matte Lipstick

Rhode’s Soft Matte Lipstick has become a cult favorite for a reason. With creamy yet buildable pigment and a soft matte finish, it delivers comfortable, long-lasting color.

Why It Works

Cream-to-Matte Formula: Applies smoothly and dries to a natural matte finish
Hydrating Ingredients: Keeps lips soft, avoiding the dryness typical of matte formulas
Neutral & Wearable Shades: Editors loved the range of versatile nude and pink tones

This lipstick works well for both daytime and evening looks, offering sophistication without fuss. Editors noted that it layers beautifully over lip balm for added comfort.

5. Rhode Highlighter Stick

No modern beauty routine is complete without a touch of glow, and Rhode’s Highlighter Stick does exactly that. Creamy, blendable, and buildable, it’s perfect for highlighting cheekbones, brow bones, or even the bridge of the nose.

Why It Works

Cream Formula: Blends seamlessly with fingers or a brush
Buildable Glow: From subtle sheen to radiant highlight
Travel-Friendly Packaging: Easy to toss in a purse for touch-ups

Editors found that it created a natural, skin-like glow rather than a metallic sheen, making it suitable for everyday wear as well as for evening makeup.

6. Rhode Eye Cream

Rhode’s Eye Cream is a lightweight, nourishing formula designed to target puffiness, fine lines, and dryness around the delicate eye area. Packed with peptides and hydrating extracts, it helps refresh and support the under-eye skin.

Why It Works

Peptides: Support collagen production and reduce the appearance of fine lines
Hydrating Extracts: Reduce puffiness and dryness
Non-Greasy: Absorbs quickly, leaving the eye area ready for makeup

Editors noted that a small amount under the eyes morning and night can improve smoothness and brightness over time, making it a worthwhile investment for a multi-step routine.

Why Rhode’s Launch on Sephora Matters

Rhode’s arrival at Sephora is significant for both beauty enthusiasts and first-time users. Previously available through the brand’s website or limited retail channels, this launch makes it far easier to experience and test the line. Sephora’s accessibility also means that shoppers can explore the products firsthand, swatch shades, and receive expert advice—a step that can be invaluable for luxury skincare and makeup.

Moreover, the Rhode line exemplifies a trend in modern beauty: products that are effective, clean, and luxurious without being overly complicated. It reflects the priorities of a generation that values both performance and ethical formulation, making it relevant and desirable in 2026.

Editors’ Take: Which Products Are Worth It

After hands-on testing, editors highlight the following as standout products:

Hydrating Serum – perfect for a reliable, everyday hydration boost
Radiance Face Oil – for glow lovers and natural makeup enthusiasts
Glow-Enhancing Primer – makes foundation or tinted moisturizer look flawless
Soft Matte Lipstick – delivers comfortable, chic color
Highlighter Stick – a subtle, buildable touch of radiance
Eye Cream – an essential step in any skincare routine, especially for mature or tired-looking skin

Each product embodies Rhode’s philosophy: simplicity, effectiveness, and a subtle, polished aesthetic.

How to Incorporate Rhode Into Your Routine

For a streamlined, editor-approved routine:

Morning:

Hydrating Serum
Eye Cream
Radiance Face Oil (or under foundation)
Glow-Enhancing Primer
Soft Matte Lipstick

Evening:

Cleanse
Hydrating Serum
Eye Cream
Radiance Face Oil (optional for extra hydration)
Highlighter Stick (for a natural glow, if desired)

This combination ensures skin stays hydrated, radiant, and ready for both makeup and natural looks.

Final Thoughts: Rhode Is Worth the Hype

With Rhode finally live on Sephora, beauty enthusiasts now have access to a curated line that prioritizes efficacy, luxury, and simplicity. From the plumping, hydrating power of its serums to the sophisticated, wearable makeup shades, Rhode delivers products that feel thoughtful, well-formulated, and accessible for daily use.

The six editor-tested picks are just the beginning. Whether you’re building a minimalist routine or exploring your first Rhode products, the brand proves that modern luxury beauty doesn’t need to be complicated—it just needs to work.

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